Knowing why you’re struggling is important, so it’s not helpful to label every negative experience in the veterinary profession as compassion fatigue. When I took an honest look at how I was feeling, I wasn’t running out of compassion. My fatigue stemmed from making ethical decisions within the boundaries of clients’ (often) illogical values or unreasonable budgets.
The notion that excellent veterinary care is enough to attract and keep clients and set you apart from other practices is outdated. The new differentiator is client experience, and knowing what your clients want will require research.