Complete pesky administrative tasks
Fewer transactions mean time to complete those administrative projects you've been putting off, such as updating your client
education sheets and setting staff goals. Now is also a great time to re-evaluate your practice's processes to make sure they
are as efficient as they can be.
Offer client payment options
Yes, many pet owners have tightened their budgets, but it's still your job to provide great veterinary health care. Educate
owners on preventive care. Remind them that prevention is cheaper than treating a problem, and give owners all the options
when it comes to treatment. Make sure that clients with financial problems know all about your practice's payment options,
third-party payers and pet insurance.
View threats as opportunities
According to Lorraine Monheiser List, CPA, CVA, and Leslie A. Mamalis, MBA, MSIT, authors of a report by Summit Veterinary
Advisors of Littleton, Colo., "For every threat, there is also an opportunity for those who can identify and capitalize on
it. How you and your practice interpret and react to economic news will impact your growth and profits for many years into
It is very difficult to see the glitches and speed bumps in your own practice. That's why you hire consultants. We have eyeballs
on pedicles that can see profits draining out of a practice that would never occur to most practitioners. If you can't hire
a management consultant, ask a trusted colleague to look at your practice and make recommendations to increase productivity—and
offer to return the favor.
Delays in improving productivity will destroy many practices in the next few years. Do you think that 2011 will bring about
a recovery? You are very, very wrong! Mobilize your thinking. Stimulate your creativity. Don't be a war casualty.
Dr. Snyder, a well-known consultant, publishes Veterinary Productivity. He can be reached at 112 Harmon Cove Towers Secaucus, NJ 07094; (800) 292-7995; Vethelp@comcast.net
; fax: (866) 908-6986.