Karyn Gavzer, MBA, CVPM
Karyn Gavzer, MBA, CVPM, is a veterinary business consultant and widely known writer and speaker. She says her job is to help practices "go and grow" with training, marketing and new ideas. Gavzer has decades of experience in the veterinary industry. She helped create public education campaigns to improve pet health care and encourage owners to take their pets to their veterinarians more often. Gavzer works with practices, associations and industry.
FIRSTLINE - Jul 10, 2014
The client's mood is in your hands.
FIRSTLINE - Jul 01, 2014
Consider this advice to treat your team members as important clients.
DVM360 MAGAZINE - Mar 01, 2013
A veterinary practice owner who grew up in a family business learns by doing—and doing, and doing, and doing.
DVM360 MAGAZINE - Jan 01, 2013
Women have been steadily climbing the veterinary profession's ladder for years, and now they're taking on a new challenge—practice ownership.
DVM360 MAGAZINE - Sep 01, 2012
Communicating effectively over the phone is just as important as in person. Here's how to make sure your veterinary team does it right.
DVM360 MAGAZINE - Jan 01, 2012
If the cost of wellness care keeps pet owners away from veterinarians, then prepaid preventive plans may be the answer to bringing them back.
DVM360 MAGAZINE - Sep 01, 2011
Use these lessons to help turn around your practice and make sure pets get the care they need
DVM360 MAGAZINE - Jul 01, 2011
Pet hospice is an emerging concept in veterinary medicine.
VETERINARY ECONOMICS - Apr 01, 2011
Q: I've heard that 60 percent of your veterinary practice's referrals should come from clients' word-of-mouth. How has the Internet changed that recommendation? Should we count online recommendations from our clients?
FIRSTLINE - Feb 01, 2011
I love my career as a veterinary technician, but I'm no good at reinforcing my veterinarian's recommendations to clients. I feel like a salesperson, and I have no confidence in that role. How can I improve?
VETERINARY ECONOMICS - Jan 01, 2011
Our practice has Facebook and Twitter profiles, but we're looking for additional marketing opportunities. What should we try next?
DVM360 MAGAZINE - Jan 01, 2011
In my November 2010 column, I talked about breed-specific wellness plans as an example of a new, better and different healthcare service to offer dogs.
VETERINARY ECONOMICS - Dec 02, 2010
Social media website may have the reputation as places to goof off, but they are proving more and more valuable in terms of business.
FIRSTLINE - Nov 01, 2010
How can we convert price shoppers into clients?